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Tag / advertising

Shazam Launches “Brand Takeovers” for Full-Screen Ad Experiences at Scale

Shazam Launches “Brand Takeovers” for Full-Screen Ad Experiences at Scale

Blog posts   •   Jul 19, 2017 13:24 EDT

The Shazam Brand Takeover leverages native-app functionality and enables brands to literally “take over” the app’s entire screen in individual markets for a full day, reaching Shazam’s hundreds of millions of global users. Brands can now participate in the entire Shazam user flow—from home screen to listening screen to track result—which is initiated 25 million times every day.

Shazam appoints Alexis Rodriguez as Head of Global Marketing Solutions

Shazam appoints Alexis Rodriguez as Head of Global Marketing Solutions

Blog posts   •   Jul 07, 2017 12:05 EDT

We are extremely excited to welcome Alexis Rodriguez as Shazam’s Head of Global Marketing Solutions. Based in Shazam’s NYC office and reporting to CRO Greg Glenday, Alexis will oversee the Integrated Marketing, Partner Marketing and Creative Services teams.

Shazam for Brands holds Chicago event to rock out with key partners and close friends

Shazam for Brands holds Chicago event to rock out with key partners and close friends

Blog posts   •   Apr 13, 2017 11:06 EDT

​Last week, Shazam for Brands rolled into the Windy City for a special event focused on some very important business matters: meeting with key partners, saying hello to some of our closest friends from the Midwest, and listening to some amazing live music.

DanAds Signs Shazam as Its First U.S. and International Client

DanAds Signs Shazam as Its First U.S. and International Client

Press Releases   •   Apr 03, 2017 04:00 EDT

DanAds, a Swedish self-service advertising solution, today announced Shazam, one of the world’s most popular apps, as its first U.S. and international client. It’s part of a continued expansion for DanAds, which offers technology that enables advertisers to target and reach audiences directly through an easy-to-use buyer interface.

Shazam Launches First Scaled Augmented Reality Solution for Brands Worldwide

Shazam Launches First Scaled Augmented Reality Solution for Brands Worldwide

Press Releases   •   Mar 06, 2017 08:00 EST

New York, NY (March 6, 2017) – Shazam, one of the world’s most popular apps, today announced the launch of a massively scaled augmented reality (AR) platform for its brand partners, artists and hundreds of millions of global users. Beam Suntory, Inc., the world's third largest premium spirits company, has signed on as one of several launch partners.

Shazam Partners with Vadio to Introduce Music Video Channels

Shazam Partners with Vadio to Introduce Music Video Channels

Press Releases   •   Oct 13, 2016 09:00 EDT

One of the world's most popular apps partners with fast-growing music video platform.

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(Campaign) Shazam hits 1bn downloads and returns to profitability as ads pay off

News   •   Sep 30, 2016 12:40 EDT

Shazam has hit one billion app downloads and returned to profitability, after expanding beyond basic music recognition into brand advertising.

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(Music Ally) As it passes 1bn downloads ‘Shazam is a profitable entity’

News   •   Sep 29, 2016 13:10 EDT

Shazam has announced a major new milestone: more than 1bn downloads of its app. Just as significantly, though, the mobile music-turned-advertising firm says it has now achieved “EBITDA profitability”.

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(Billboard) Shazam Hits 1 Billion Downloads and Turns a Profit (Thanks to Advertising)

News   •   Sep 29, 2016 13:06 EDT

A business model shift to advertising has helped music discovery company Shazam turn a profit. The London-based firm on Thursday announced that revenue from advertisers has surpassed other sources, including from music partners for its ubiquitous app, to propel it into profitability before interest, tax, depreciation, and amortization.

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(Tech Crunch) Shazam is finally profitable after a billion downloads

News   •   Sep 29, 2016 13:05 EDT

Shazam, the mobile and desktop app that acts as a digital ear and song identifier, crossed the 1 billion download mark recently, according to a report from Billboard on Thursday.

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(The Telegraph) Shazam reaches profitability as it hits one billion downloads

News   •   Sep 29, 2016 12:34 EDT

​Music discovery app Shazam has finally reached profitability after 15 years and a billion-dollar valuation.

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(Forbes) Shazam Has Now Been Downloaded One Billion Times

News   •   Sep 29, 2016 12:26 EDT

Music identifying app Shazam has come a long way since it was first introduced almost a decade ago, and today the company has announced a number of enormous figures and milestones it has reached, all of which go to underline just how powerful and popular the program really is.

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(Bloomberg) Why Shazam's Fisher Sees Brexit as a Good Thing

News   •   Sep 29, 2016 12:18 EDT

Shazam Entertainment Chairman Andrew Fisher discusses with "On the Move" host Guy Johnson the company's fortunes having been downloaded a billion times and how it has benefitted from Britain's vote to leave the European Union.

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(The Wall Street Journal) Music-App Maker Shazam Finally Turns a Profit—But Not From Music

News   •   Sep 29, 2016 12:06 EDT

Most of its revenue comes from advertisers

Shazam Tops 1 Billion Downloads and Achieves EBITDA Profitability

Shazam Tops 1 Billion Downloads and Achieves EBITDA Profitability

Press Releases   •   Sep 29, 2016 05:10 EDT

Shazam, one of the world’s most popular apps, today announced significant financial and user milestones.

Shazam Partners With Red Bull For New Product Launch

Shazam Partners With Red Bull For New Product Launch

News   •   Sep 13, 2016 07:00 EDT

Music identification app Shazam has announced it has teamed up with energy drink powerhouse Red Bull to help launch its new kiwi-apple flavour.

Jeff Pabst Joins Shazam as Vice President, West Coast Advertising Sales
Absolut, Gillette and Jaguar Increase Television Ad Recall & Likeability with Shazamable Ads

Absolut, Gillette and Jaguar Increase Television Ad Recall & Likeability with Shazamable Ads

Press Releases   •   Aug 05, 2014 09:00 EDT

Shazam® today announced the results of a recent study with Nielsen to examine the effectiveness of Shazamable TV advertising with brands such as Absolut, Gillette and Jaguar. The findings were compelling proof that Shazamable TV ads delivered on the promise of improving recall and engaging viewers, while maintaining the integrity of the first screen experience.

Shazam Update Features a Great New TV Experience, Music Content and an Innovative Facebook Integration

Shazam Update Features a Great New TV Experience, Music Content and an Innovative Facebook Integration

Press Releases   •   May 15, 2014 02:00 EDT

Shazam® is bringing you exciting new ways to engage with the world around you. A major feature of this month’s update is a streamlined second-screen experience for television in the U.S. Plus, Shazam has added great new content in the music results and has integrated even more with Facebook.

Shazamable Super Bowl Broadcast Drives Engagement

Shazamable Super Bowl Broadcast Drives Engagement

Press Releases   •   Feb 03, 2014 17:00 EST

this year’s Super Bowl broadcast is the company’s most successful to date, with exclusive content from Bruno Mars and featured advertisers helping drive more than 700,000 Shazams of the broadcast, leading to millions of interactions