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Shazam Drives Ratings and Engagement for a Huge CMA Success on ABC

Shazam Drives Ratings and Engagement for a Huge CMA Success on ABC

Press Releases   •   Nov 07, 2013 15:45 EST

Shazam announced today how it contributed to driving ratings and engagement for “The 47th Annual CMA Awards” last night on the ABC Television Network. Prior to the show, Shazam used its app to notify 3 million of its country music fans to tune-in to the show. People Shazamed the show over 500,000 times, and more than 10% of them went on to purchase music by artists featured in the program.

The CMA Awards – Country Music’s Biggest Night™   – is Shazamable

The CMA Awards – Country Music’s Biggest Night™ – is Shazamable

Press Releases   •   Nov 05, 2013 10:00 EST

Wednesday at 8pm/7pm CT on the ABC Television Network, viewers will be able to use the Shazam App to follow the Awards ceremony as it happens, keeping track of nominees and the Awards presented, get custom content from Country Music artists, and easily buy their favorite music.